# ORA | The AI Sales Brain for Every Merchant

> ORA is a real-time conversational AI sales agent built for e-commerce merchants. It deploys directly onto online storefronts (Shopify, WooCommerce, Custom Headless APIs) as an intelligent voice and chat widget that automates sales consultations, recovers abandoned carts, and completes checkouts natively 24/7.

## Core Capabilities & Performance Benchmarks

- **Real-Time Voice Consultation**: Low-latency 16 kHz PCM audio streamed over a bidirectional WebSocket to the Gemini Live API.
- **Product Catalog Intelligence**: Instant synchronization of product catalogs, variable SKUs, live stock levels, and store FAQs.
- **Abandoned Cart Recovery**: Proactive conversational engagement when shoppers pause at checkout, with assisted-order attribution reported per store in the merchant dashboard.
- **Dual Payment & Regional Checkout**:
  - **Global (USD)**: Auto-renewing subscriptions, Stripe payment gateway, and Shopify native checkout link generation.
  - **Emerging Markets / South Asia (BDT)**: Direct bKash Tokenized Checkout agreements and native Cash on Delivery (COD) verification.
- **Multilingual & Multimodal**: Fluid voice interactions in English and Bengali.

## Key URLs & Resources

- [Official Website](https://tryora.live): Main platform overview, live interactive demo, and feature breakdown.
- [Pricing & Subscription Plans](https://tryora.live/pricing): Three tiers — Free at $0/mo, Growth at $49/mo (৳5,500), Scale at $199/mo (৳22,000).
- [Storefront Solutions](https://tryora.live/solutions): Platform-specific architectures for Shopify, WooCommerce, Headless APIs, and Regional bKash payments.
- [Integration Documentation](https://tryora.live/docs): Step-by-step setup guides for Shopify Theme App Embed, WooCommerce WordPress plugin, and API keys.
- [Full Technical Reference](https://tryora.live/llms-full.txt): Complete platform, pricing, architecture and security reference for AI agents.
- [Merchant Owner Manual](https://tryora.live/docs/ORA-Merchant-Owner-Manual.md): End-to-end onboarding and troubleshooting guide for store owners.

## Plans & Limits

- **Free — $0/month**: 100 live voice minutes/month, 20 Tier-1 orders, 1 connected storefront, 1 seat, basic RAG search.
- **Growth — $49/month (৳5,500)**: 2,000 live voice minutes/month, 500 Tier-1 orders, 3 connected stores, 5 staff seats, full RAG vector search and webhook sync.
- **Scale — $199/month (৳22,000)**: Unlimited live voice minutes and orders, 99 connected stores, 99 staff seats, dedicated account manager and priority support.

## Technical Architecture & Developer Integration

- **Widget Embed** (the attribute names below are what the loader actually reads — `data-ora-key`, not `data-publishable-key`):
  ```html
  <script
    src="https://tryora.live/widget/ora-widget.js"
    data-ora-key="biz_live_your_publishable_key"
    data-ora-api="https://api.tryora.live"
    defer>
  </script>
  ```
  Optional: `data-ora-position` accepts `bottom-center` (default), `bottom-right` or `bottom-left`.
  The embed is a ~1KB loader that reads `/widget/latest.json` and injects the current
  content-hashed bundle, so merchants never need to update the script tag.
- **Security & Scoping**: Strict multi-tenant isolation by `businessId`, AES-256 field encryption for customer PII, rotating session JWTs, and cryptographically hashed API keys.
- **AI Stack**: Low-latency voice pipelines with speech-to-text (STT), high-speed LLM reasoning, and natural speech synthesis (TTS) tuned for conversational commerce.